South Dakota’s Attorney General Marty Jackley has issued a cease-and-desist order to Mayday Health, a pro-abortion group running abortion-pill advertisements at gas stations across the state, telling them to stop immediately or face legal action under state law.

South Dakota bans chemical abortions and the distribution of abortion-inducing drugs, and officials say Mayday’s ads mislead the public by implying abortion pills are legal in the state.

Governor Larry Rhoden called for the investigation, saying the campaign “threatens the lives of children yet to be born” and endangers women’s health.

Following the cease and desist order, local news outlets report that the advertisements are already coming down. We commend South Dakota for taking a strong stand to defend babies and their mothers from the dangers of the abortion drug.