Spatial Experience Design (SXD)

Spatial Experience Design (SXD)

By MapsPeopleBusinessTechnology
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Spatial Experience Design (SXD) episodes

  • Stop Losing Attendees in the Chaos: Smarter Paths Through the Event Floor

    In the latest episode of Spatial Experience Design, MapsPeople’s Søren Vasø sits down with Johnny Sloan, SVP at Leap, to talk about what happens when events stop being static and start getting smart. Together, they explore what it takes to transform a high-density, high-stakes environment—like a comic con or fandom expo—into a thoughtfully designed journey that balances personalization with crowd flow, vendor needs, and real-world logistics. Their conversation touches on the friction points that event organizers are trying to solve, from helping attendees navigate chaotic venues, to using AI and data to surface the right content at the right time, to redefining what a “successful” event experience looks like from a metrics standpoint.

    Key Topics:

    • Personalization through interest-based routing
    • Booth discovery and vendor visibility
    • Scavenger hunts as engagement tools
    • Activation metrics vs. ticket sales
    • AI-driven suggestions and routing


    Additional Resources:
    Connect with Søren Vasø
    Connect with Johnny Sloan
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com 

    34 min
  • Spatial MCPs: The Secret Weapon for Building Experiences in 2025

    In this episode of Spatial Experience Design, MapsPeople’s CPTO Christian Christensen joins host Søren Vasø to unpack the rising role of spatial MCPs—Model Context Protocols that enable AI to understand tools, data, and context without custom code. From finding a quiet spot at a convention center to answering, “Will I make my flight?”, this conversation explores how MCPs simplify complex logic behind the scenes and create smarter, more human interactions. Whether you're building workplace apps, digital concierges, or spatially aware assistants, this episode makes the case for MCP as AI’s new favorite format.


    Key Topics:

    What Model Context Protocols (MCPs) are—and why they matter now
    Real-world use cases: from flight timing to meeting room bookings
    Reducing developer overhead with plug-and-play backend logic
    The shift from visual maps to natural-language, context-rich experiences
    Why MCPs future-proof your tech stack for multi-modal interaction

    Additional Resources:
    Connect with Søren Vasø
    Connect with Christian Christensen
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com 

    28 min
  • What's Missing From Your Airport Map?

    In this episode of Spatial Experience Design, MapsPeople Solutions Engineer Brynley Herbert joins host Søren Vasø to explore what today’s airport maps should be doing—and why most of them fall short. From live wait times at security to adaptive wayfinding for janitors, travelers, and accessibility needs, this conversation unpacks how responsive maps are improving the airport experience. We’re talking 3D storefronts, rideshare overlays, and staff-specific routing—all powered by shared infrastructure and smart data. Whether you’re running an airport, designing tech for travelers, or just wondering why an airport terminal always feels like a maze, this episode will reframe the digital map as a strategic asset.

    Key Topics:
    Strategies for intuitive navigation in airport experiences
    Accessibility mapping and the European Accessibility Act
    Role-based map views for staff and travelers
    Map monetization through branded 3D assets and promos


    Additional Resources:
    Connect with Søren Vasø
    Connect with Brynley Herbert
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com 

    29 min
  • How IPS Solves the ‘Friction’ Problem at Major Events

    In this episode of Spatial Experience Design, host Søren Vasø sits down with Crowd Connected’s CEO, James Cobb, to unpack how indoor positioning systems (IPS) are transforming navigation at large-scale events. They dive into the hidden friction between key attendee moments—lost time, missed meetings, inefficient crowd flow—and how IPS helps remove it. From real-time wayfinding to dynamic messaging and movement analytics, the conversation explores what it takes to support truly personalized journeys in complex, high-density environments. Along the way, they touch on event ROI, attendee expectations, and how knowing “where people are” unlocks value for both visitors and organizers.

    Key Topics:
    Indoor positioning systems (IPS)
    Wayfinding challenges at large-scale events
    Personalizing journeys through spatial data
    Real-time messaging and crowd flow management
    Impact on attendee satisfaction and event ROI
    Organizer insights from dynamic movement analytics

    Additional Resources:
    Connect with Søren Vasø
    Connect with James Cobb
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com 

    24 min
  • AI Built This in 5 Minutes: Maps, Chatbots, and What’s Possible Now

    In this episode of Spatial Experience Design, in-house Senior Solutions Engineer Geoff Wakefield sits down with host Søren Vasø to explore how AI is removing technical barriers and unlocking faster experimentation. It's now quicker and easier than ever to turn creative spatial ideas into working experiences. Instead of static presentations, working prototypes can now be created in minutes using map data, SDK docs, and just a few smart prompts. We're talking chatbots that tell you where the nearest restroom is, real-time alerts that factor in transit time, and location-aware prompts that speak your language (literally). This is a deep dive into how AI is shrinking development time, unleashing creativity, and enabling anyone (not just developers) to build with spatial data. Whether you’re mapping office buildings, transit hubs, or event venues, this episode will change how you think about what’s possible.

    Key Topics:
    AI-powered demo generation
    Using Claude for SDK-driven builds
    Accelerating product ideation with LLMs
    Airport and office use case scenarios

    Additional Resources:
    Connect with Søren Vasø
    Connect with Geoff Wakefield
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com 

    29 min
  • Your Office Might Be Killing Your Best Ideas

    David Dewane, CXO at Geniant, joins this episode of Spatial Experience Design to unpack why most modern offices aren't working—and what to do about it. David and host Søren Vasø explore how workplaces can either support or sabotage creativity, focus, and momentum. Drawing from real-world examples like recording studios, law firms, and even the Wright brothers' beach workshop, they highlight how purpose-driven environments outperform polished but generic ones. Thoughtful systems and integrated technology reduce friction and support people in the way they need to achieve peak performance. From employee satisfaction to deep focus and creative flow, this episode makes the case for treating your workspace design as a key driver of business success.

    Key Topics:

    • Workspaces built for engagement and innovation
    • Designing for daily outcomes
    • Removing friction with technology
    • Support employee focus and flow


    Smarter Spaces, Better Results

    Most offices today are functional. They give people desks, screens, and Wi-Fi. And yet, people are still struggling to focus, collaborate, and get meaningful work done.

    If your workplace isn't helping people to do their best work, it's holding them back.

    Designing Work Environments for Success

    The best ideas don’t come from cubicles or polished boardrooms. They come from environments where people have what they need to think clearly, move fast, and solve problems. That doesn’t mean expensive design—it means purposeful environments, supported by the right tools and systems.
    A good workplace doesn't just provide space and basic resources for people to work - it actively supports them by making everyday tasks easier, more intuitive, and less frustrating.

    Break Away from the Conventional Office Setup

    Most offices are designed around cost per square meter or total capacity. But what if you started with a different question?

    What do people need to do their best work—and how can we help them get there faster?
    That shift in thinking changes everything. Instead of planning for desks, you plan for outcomes: focus time, creative collaboration, quick access to resources, smooth handoffs, fewer blockers, and so on.

    This isn’t about aesthetics. It’s about support.

    We’re not talking about trendy furniture or neon signs. We’re talking about tools that help people do their jobs better. Start by asking these kinds of questions instead:

    • Is it easy for people to find the meeting room they booked?
    • Do new employees get where they need to go without asking?
    • Can facilities respond to real-time feedback from users?
    • Can tech teams roll out updates without disrupting the day?

    These are the frictions that kill productivity—and stall creative momentum.

    When Technology Transforms

    Technology has become an integral component of the best workplaces. And this is where Spatial Experience Design comes into play.

    Now we are integrating technology directly into the environment, through indoor maps, signage, booking systems, feedback tools, analytics, and more. This creates a connected, responsive workspace that:

    • Reduces confusion
    • Supports focus
    • Learns over time

    The key is to ensure that your technology enhances, not complicates.

    The Future of Smart Workspaces

    Whether your team is back in the office, fully remote, or hybrid—you can’t ignore how your environment shapes daily behavior.

    How we design our work environments profoundly influences the way we work, create, and succeed. Today’s top performers want tools that support how they work. It's time to rethink the systems that power your workplace, because the status quo just isn't good enough anymore. 

     

    Additional Resources:
    Crafting Spaces for Innovation
    Connect with Søren Vasø
    Connect with David Dewane
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com 

    34 min
  • How Instant Screen Control Solves 3 Critical Venue Issues

    In this episode of 𝗦𝗽𝗮𝘁𝗶𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗗𝗲𝘀𝗶𝗴𝗻, host Søren Vasø speaks with BIG Digital’s Jordan Lampert to explore how kiosks are reshaping the experience at large events. They unpack what it takes to design screen content that adapts in real time—based on crowd flow, timing, and intent—and how that flexibility supports everything from fan engagement to emergency messaging. The conversation spans use cases across stadiums, golf courses, healthcare, and retail, touching on analytics, mobile-optional access, and the growing role of AI in personalizing the visitor experience.

    𝗞𝗲𝘆 𝗧𝗼𝗽𝗶𝗰𝘀:
    Smart kiosk design
    Kiosks in sports, retail, healthcare, and golf
    Adaptive content and placement
    AI-driven personalization
    Emergency messaging and safety

    𝗔𝗱𝗱𝗶𝘁𝗶𝗼𝗻𝗮𝗹 𝗥𝗲𝘀𝗼𝘂𝗿𝗰𝗲𝘀:
    Connect with Søren Vasø https://www.linkedin.com/in/sorenvasoehansen/ 
    Connect with Jordan Lampert https://www.linkedin.com/in/jordanlampert/
    Our Youtube Channel https://www.youtube.com/channel/UCF99zL14dpjAXAP26hCMtrw

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com

    36 min
  • 67% of Mall Shoppers Prefer THIS Experience

    𝗦𝗽𝗮𝘁𝗶𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 - 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟳
    In this episode of Spatial Experience Design, host Søren Vasø speaks with Jakub Otcenas, co-founder of AnyLane, to explore what makes a smart kiosk actually useful—both for shoppers and for mall operators. They dig into real-world behavior data, common pain points in navigation, and how smarter search systems can boost both experience and revenue. From search patterns and route heatmaps to category-based discovery and missed purchase opportunities, this conversation unpacks how modern kiosks are being redesigned as interactive tools—not static screens. If you're thinking about physical experience, digital wayfinding, or visitor behavior, this episode offers a sharp look at how the best systems are evolving to meet rising expectations.

    Key Topics:
    Smart kiosk design
    Shopper behavior and self-service trends
    Category-based search vs. store-based search
    Real-time navigation and route insights
    Integrating promotions and digital signage
    Use cases across malls, airports, stadiums, and campuses

    Additional Resources:
    Connect with Søren Vasø
    Connect with Jakub Otcenas
    Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com

    40 min
  • Live Demo: Gemini AI That Understands Spatial Data Like Never Before

    𝗦𝗽𝗮𝘁𝗶𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 - 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟲

    In this episode of Spatial Experience Design, host Søren Vasø is joined by Christian Christensen, Chief Product & Technology Officer at MapsPeople, for a hands-on look at how AI can be applied to real-world spatial data. Using Gemini Flash 2.0 and a live MapsIndoors prototype, they explore how AI understands context, responds to open-ended queries, and adapts across different environments without structured inputs. From booking meeting rooms to locating vegan lunch options, the demo reveals practical, scalable use cases that go far beyond basic search. Whether you're in workplace strategy, product design, or just AI-curious, this conversation breaks down what’s actually possible today—and what to watch next.

    Key Topics:

    • AI demo
    • Gemini Flash 2.0
    • Context-aware AI assistants
    • Large language models (LLMs) for real environments
    • Real-time spatial intelligence


    Additional Resources:

    • Independent Analysis of AI models
    • Check out Gemini 2.0 Flash
    • Connect with Søren Vasø
    • Connect with Christian Christensen
    • Our YouTube Channel


    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com

    37 min
  • From Parking Stress to Smart Arrivals: How Thoughtful Tech Reclaims Wasted Time

    𝗦𝗽𝗮𝘁𝗶𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 - 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟱
    Garret Flower, CEO of Wayleadr, joins podcast host Søren Vasø in this episode of Spatial Experience Design to unpack why parking continues to be a major point of friction in daily routines—and what a better arrival experience could look like. The discussion explores how smarter parking systems reduce stress and help organizations make better use of their space. From digital access and occupancy data to carpooling incentives and future-ready planning, the episode highlights how thoughtful design at the point of arrival can improve how people feel and function throughout the rest of their day.

    Key Topics:

    • Arrival Experience
    • Space Utilization Data
    • Workplace Mobility Tools
    • Stress-Free Navigation
    • Autonomous Vehicle Readiness


    Additional Resources:

    • Connect with Søren Vasø
    • Connect with Garret Flower
    • Our YouTube Channel

    Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com

    33 min

About Spatial Experience Design (SXD)

From the publisher's feed

Explore the future of built environments through the lens of Spatial Experience Design (SXD). Each episode dives into how technology, human insight, and user design intersect to shape workplaces,…