Ritch Cassidy as been a lover of country music for years. He pursued his passion for country music working in country music radio for years. After experiencing the ups and downs of the radio business and corporate radio, he pursued a path more independent and has created a following on social media. You would also say he was being a social media influencer before it was cool. Hear stories from the fun side of country music, the artists he's met, and how he has built his own path in a difficult industry.