Welcome back to Branded: your comprehensive guide to creative branding.

We just got back from presenting at a two-day public speaking workshop, so what better topic to focus on than that--public speaking?

Public speaking is a great way to establish yourself as a thought leader and build a brand in your industry, but it can be difficult and intimidating to get started. We're sharing our very different perspectives on getting on stage, ways to find or create speaking opportunities, and a few best practices we've learned from experience.

Key takeaways:

1. Establishing yourself as a thought leader in the industry requires public speaking opportunities, as it allows for engagement with a captive audience and facilitates brand establishment.

2. Creating your own speaking events, such as webinars, is a powerful method to gain experience and recognition.

3. Networking and building relationships within one's industry can lead to speaking opportunities and invitations, providing a way to showcase expertise.

4. Tailoring presentations to cater to the specific needs and interests of different industries is crucial to engage the audience and achieve the desired outcomes.

5. Providing value and preparing thoroughly for speaking engagements are essential, including understanding the subject matter, having a speaker one sheet, a landing page, and a clear call to action for the audience after the talk.

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