The Elite Agent Masterclass

Special Edition | Live from the Green: Simon Gates on How to Build Estate Agency Success


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In this special episode of the Elite Agent Masterclass, we take a unique approach and hit the golf course with Simon Gates for an unforgettable session. Join James and Jack as they tee off with Simon for a round filled with both great conversation and friendly competition. While the game is in full swing, the discussion dives deep into the world of estate agency, self-employment, and how agents can excel in today’s fast-evolving market.

Simon Gates, a seasoned expert in estate agency and self-employment, offers valuable insights into several key areas that every agent should know. Whether you're just starting out or looking to take your career to the next level, Simon provides actionable advice on:

  • The rise of self-employed estate agents, why this model is gaining popularity, and how to transition successfully into self-employment.
  • Leveraging buyers in estate agency to win more listings and build a sustainable business.
  • Going beyond typical platforms like Rightmove and implementing innovative strategies to market properties for maximum exposure.
  • Building strong client relationships through targeted networking and direct mail, providing a long-term pipeline of clients and referrals.
  • Simon’s advice on how agents can confidently stand out and charge higher fees by focusing on adding real value and delivering exceptional service.

Packed with actionable takeaways, from strategies on winning listings to mastering buyer engagement. Plus, if you're interested in transitioning to self-employment, Simon breaks down the mindset and practical steps you need to succeed in this growing market.

It’s not all business—there are plenty of lighthearted moments on the golf course, with Simon' win! The trio shares laughs, making this episode as entertaining as it is educational.

Don't miss out on this unique blend of estate agency expertise and fun on the fairway. Whether you’re tuning in for the golf or the insights, this episode has something for everyone!

0:00 - Welcome & Intro
2:20 - Why Self-Employment is Growing in Estate Agency
5:45 - Marketing Beyond Rightmove & Leveraging Buyers
10:30 - Serving Buyers & Sellers Differently
15:50 - Direct Mail & Creative Strategies to Win Listings
20:10 - Simon’s Take on Fees & Adding Value
28:40 - Golf Round & Final Thoughts

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The Elite Agent MasterclassBy The Elite Agent Masterclass