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Special Edition Round Table 2026 Q1 Review - Beverage Industry Facing Massive Reset


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This week ๐Ÿ“ขI talk๐ŸŽ™๏ธwith Kate Jerkens at Uncle Nearest, Erica Duecy with Business of Drinks and Caitlyn LuBell at BoozeBiz and we discuss the beverage industry changes and updates in 2026. ๐Ÿ‘๐Ÿท ๐ŸŽ‡ ๐ŸŽ‰ โœจ ๐Ÿ‘ ๐Ÿฅ‚ ๐Ÿ˜

๐Ÿ‘€๐Ÿ“น Watch here: ๐Ÿ‘‰๐Ÿ‘‰ YouTube๐Ÿš€โœจ๐Ÿน

The beverage alcohol industry is in the middle of a massive reset. ๐Ÿท๐Ÿ“‰
In this powerhouse panel, JessieO sits down with leaders from whiskey, recruiting, consulting, and beverage strategy to unpack whatโ€™s really happening behind the scenes.ย 

From distributor consolidation and exploding RTDs to THC beverage regulation, tariffs, inflation, and consumer spending shiftsโ€ฆ this conversation is packed with real-time data, analytics, and honest insight from the front lines of the beverage business.

๐Ÿ’ฅ Key Takeaways:

๐Ÿ“ฆ RNDC, Reyes & distributor consolidation explained
๐Ÿ’ธ Why $25 cocktails are becoming the new normal
๐Ÿน RTD growth, Surfside momentum & Titoโ€™s comeback
๐ŸŒฟ THC drinks, hemp regulation & cannabis beverages
๐Ÿ“‰ Why emerging brands are struggling right now
๐Ÿ“ฒ How Hampton Water used TikTok & community to explode growth
๐Ÿง  Why sales teams matter more than ever
๐ŸŒŽ How tariffs & global politics are impacting beverage imports
๐Ÿšš Why warehouse space & inventory are becoming major problems
๐Ÿ”ฅ The future of distribution, portfolio strategy & consolidation

๐Ÿ‘‰ If you work in wine, spirits, beer, THC beverages, RTDs, distribution, marketing, or hospitalityโ€ฆ this episode is a MUST WATCH.

๐ŸŽฏ CTA:
Subscribe, like, and share this episode with your beverage industry community! ๐Ÿป

Comment below: Whatโ€™s the biggest challenge facing the industry right now?

NOW ON YOUTUBE!!!ย  Thank you for Listening! Join us on Facebook, Instagram or Twitter!

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Thirsty Thursdays @3PM ESTBy Jessie Ott