Finders to Builders - A UX Research Show

SPECIAL - Off My Bookshelf : Kate Towsey


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  • Kate shares her journey of writing the book, how it evolved with the changes in the industry from 2020 to 2022, and the core ideas around scaling research. She discusses the importance of operations beyond just headcount, how to embed value into the organisation, and the necessity of actionable strategies.

    Key takeaways include the concept of research teams as both finders and builders, systems thinking in operations regardless of team size, and how to pitch the importance of operational work within research to the wider organization. Kate also highlights her upcoming masterclasses that focus on creating actionable research strategies and roadmaps.

    (02:28) Welcome and Introduction

  • (02:50) Meeting Kate

  • (03:40) Kate's Book Journey

  • (04:59) Scaling Research: Challenges and Insights

  • (07:12) Research Operations and Value Delivery

  • (10:25) Strategies for Small and Large Teams

  • (16:21) Cost Center vs. Value Center

  • (26:09) Tips for Building a Research Practice

  • (30:06) Masterclasses and Conclusion

  • ...more
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    Finders to Builders - A UX Research ShowBy Julian Della Mattia