From the words of Gary Vaynerchuk at VaynerMedia, organizations need to recruit speed to make faster decisions. Organizational speed needs to match the speed of the consumer and how quickly they shape marketplaces.

Speed Over Everything in Marketing

The Transient Identiti podcast is a weekly chronicle of how consumer behavior continuously redefines the Rules of Engagement for Marketers. With an eye towards the future, we’ll discuss Consumer Psychology, Consumer Truths, DTC, Chasing, Revenue Return and Attribution, Marketing Paradigms, Real vs Fake Influence, Branded Content, Decision Making Models, WTF is Path to Purchase, Future of Voice, the Connected City, Why Go Live, etc

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Speed Over Everything in Marketing

Speed Over Everything in Marketing