Janet Murray knows a thing or two about what makes a great media story – and what doesn’t!

She has 15 years’ experience writing and editing for national newspapers and magazines including the Guardian, Telegraph, Independent, Times, Sun and Daily Mail.

Janet now teaches people how to create incredible PR opportunities – with minimal time and resources.

I invited her onto the podcast because she’s just written and released her first ever book.

It’s non-fiction and called Your Press Release Is Breaking My Heart: A Totally Unconventional Guide To Selling Your Story In The Media.

Not only did Janet apply her own considerable skills to market the book, she also wrote it extremely fast, in just one month.