109: Split Test = Optimization

Some podcasts present terrible sound quality, yet garner tons of listeners. Ben and Derrick are professionals, and care about the sound quality of their AoP podcast episodes.

Despite audio difficulties, Ben and Derrick are back. They sound good, and they’re ready to rock their updates on StaticKit and Tuple!

Today’s Topics Include:

Should you test? Trust weak data? Split-test customer email messaging tools should push you to test as default path

(Not) Steady State of New Trials: Email blast offering free Tuple trial to everybody

Tuple T-shirt Prototype: Take the next step in funnel to pay for Tuple to get T-shirt

Structure and Process: Sense of energy from Tuple’s stand ups and status updates

Tuple to handle classic startup chaos by reading, Shape Up: Stop Running in Circles and Ship Work that Matters by Ryan Singer

StaticKit Solopreneur: Derrick’s suffering from decision fatigue, struggling to juggle multiple tasks, and balancing building a great product and connecting with customers

Links and resources:

Art of Product on Twitter

Derrick Reimer Website

Derrick Reimer on Twitter

Ben Orenstein Website

Ben Orenstein on Twitter

Tuple

Tuple’s Pair Programming Guide

StaticKit

TinySeed

Using Tailwind CSS with Next.js 

Level

Audio-Technica ATR2100 USB

Drip

Shape Up

JAMstack Conf

Slack