Google Analytics is a free service provided by Google that provides detailed statistics about your website traffic. 

Reviewing specific sections once a month will give you a good overview of how your website is performing in terms of traffic and user experience. 

Google Analytics provides information on traffic channels, breaking stats down between organic, direct, paid, referral, social, and display and tells you the most visited pages.  

Dave Carleton
 https://SpaPoolMarketingSuccess.com