Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sponsorship - The Deal, The Work, The ROI - Anneliese Mesilati, UBS - SPORTS GEEK REPLAY

01.01.2024 - By Sean Callanan aka @seancallananPlay

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SPORTS GEEK REPLAY (from Nov 2022 - 311). Anneliese Mesilati from UBS discusses the success of UBS Arena, its long partnership in F1 with Mercedes and compares sponsoring the arts with sports in this Sports Geek interview. A great listen for anyone interested in sports marketing and sponsorships. Show notes - https://sportsgeekhq.com/podcast/anneliese-mesilati-ubs/

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