There’s a full-out sprint across the sports industry these days when it comes to exploiting data, technology, and more recently, artificial intelligence.

Late last year, the founder/CEO of Sportradar, Carsten Koerl referred to the “global revolution” happening around sports analytics. The company’s senior vice-president of fan engagement, Patrick Mostboeck joined us from Austria for a new episode of the Gaming News Canada Show presented by GBG Plc.

Mostboeck weighed in on several topics including:

• Sportradar’s ongoing growth with its betting technology and solutions, and sports content, technology and services sectors.
• The company’s expanding relationship with the NBA to increase fan engagement globally through their exclusive data partnership.
• Riffing off an op-ed of sorts by Koerl on the Sportradar website back in October.
• The company’s evolving support of legal sportsbook operators in North America, and other parts of the world. That includes, on the eve of the start of the Australian Open, the introduction of micro markets for ATP matches.
• And, Sportradar’s partnerships with the NHL, men’s professional tennis tour (ATP) and NASCAR.

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