If you were to look at Sports as real estate, the valuation for this landscape has never been higher.

Sports As Part of the Attention Stack

The Transient Identiti podcast is a weekly chronicle of how consumer behavior continuously redefines the Rules of Engagement for Marketers. With an eye towards the future, we’ll discuss Consumer Psychology, Consumer Truths, DTC, Chasing, Revenue Return and Attribution, Marketing Paradigms, Real vs Fake Influence, Branded Content, Decision Making Models, WTF is Path to Purchase, Future of Voice, the Connected City, Why Go Live, etc

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Sports As Part of the Attention Stack

Sports As Part of the Attention Stack