Sports Performance CEOs

The conversation covers Kendrick Murphy's journey from athlete to partner, emphasizing the importance of building a strong foundation, upholding standards, and managing growth. It also highlights the complementary skills of the COO and the founder, Graham Wilkerson, in leading the organization forward.

Takeaways

• Building a strong foundation is essential for long-term success.
• Complementary skills and a shared vision are crucial for effective leadership and growth.

Chapters

• 00:00 Building a Foundation
• 01:12 From Athlete to Partner
• 03:19 Upholding Standards
• 07:17 Management and Growth
• 26:22 Complimentary Skills

Welcome to the first episode of Sports Performance CEOs with my friend, mentor, and business partner Pat Rigsby. 

Pat has over two decades of coaching sports performance business owners and has co-founded over 35 different businesses including two franchises that were ranked number 1 in their category. 

In this episode we break down: 

• How the sports performance industry has changed over the past 20+ years, and what the best operators are doing differently

• Competing as an independent gym owner against private equity and franchise expansion

• The thinking behind our unconventional franchise model, and what makes it different

• Where the sports performance is headed over the next decade

• Pats 3 biggest lessons from co-founding businesses