Growing a Fruitful Brand Podcast

Spotify Ghost Artists? | Growing A Fruitful Brand | Ep. 69


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Without an artist, is it still considered art?

Spotify has begun sneaking “AI Ghost Artists” into their listener’s playlists. To the casual listener, these ghosts may sound like real artists – but they offer a big advantage to Spotify: They don’t have to pay royalties to AI musicians.

Ben and Raj explore the moral, business, and existential ramifications of a world filled with soulless, generative art and music.

🤪Is entertainment designed to exploit human emotions psychopathic?

🎵Can humans truly be moved by music devoid of true story, talent, and emotion?

🎨What makes something art?

Welcome to Season 4 of Growing a Fruitful Brand.

#ai #aighostartists #spotify #aimusic

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Growing a Fruitful Brand PodcastBy Fruitful Design & Strategy