*This 20 Minute Spotlight was edited from our one-hour interview in 2017. Many people have ideas, but only a few stand out and make their mark. What differentiates those that are successful from those that fail? Dorie Clark, branding expert and author of both Reinventing You and Stand Out, takes us through the steps to reinvent, rebrand, and stand out in a world of increasing competition. LIsten as we learn how to exercise our reinvention muscles and go from cultivating a network to building a community of followers.