<p>Ever wondered why making the smallest faux pas can ruin your entire day? In this episode, Mel and Dan discuss the spotlight effect, and how it influences our perception of how much attention people are actually paying towards us (and our ads).</p>

Ever wondered why making the smallest faux pas can ruin your entire day? In this episode, Mel and Dan discuss the spotlight effect, and how it influences our perception of how much attention people are actually paying towards us (and our ads).

Spotlight effect: Why nobody else notices the ketchup stain on your shorts

Bad Decisions is the podcast that helps marketers understand why we choose what we choose, why we think what we think, and how to exploit this stuff for fun and commercial gain.

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Spotlight effect: Why nobody else notices the ketchup stain on your shorts

Spotlight effect: Why nobody else notices the ketchup stain on your shorts

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