This week we speak with Juan Cotto, the Director of Social Impact at Bloodworks Northwest about the continual need for blood.

Bloodworks Northwest collects, tests and distributes lifesaving blood to more than 90 hospitals in the northwest. Juan details the need for diversity in our blood supply, not just by blood type, but by ethnicity as well. A challenge with getting new demographics to donate blood is to get people to donate regularly.

A new App can help with that. Text the word Bloodapp to 91985 or visit their website www.bloodworksnw.org to find a donation center near you.