On this episode, we bring back Marketing Real Talk for its 3rd segment! We talk about the 4 things to do to get your phone ringing as the shoulder season wraps up. (spring is on the horizon, we promise!)

Eric's expert advice include:

1. Using a 3 month tiered system

2. Replacement strategy

3. Duct cleaning

4. Home inspection offer

Eric breaks out his singing skills to let y'all know where Rival is headed in the next couple weeks--stay tuned.