What authors want and what readers want aren’t always the same – the importance of balancing art with commerce.

SPS-297: Give Your Readers What They Want - with Melanie Harlow

Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years. 

Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.

James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.

Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.

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Investing

Careers

Management & Marketing

Business News

Shopping

Entrepreneurship

Join James and Carlyn Robertson from BookBub talking about what's new at BookBub and what BookBub can offer.

SPS-428: The BookBub new release - Rocket boost

A fast emerging aspect of indie marketing is direct selling. Bookvault have risen quickly to the top of many authors go-to suppliers for print-on-demand, especially for those special editions that can be extremely good for your bottom line. This week’s show features a chat with Bookvault’s Alex Smith.

SPS-427: Direct Selling FTW with Alex Smith from Bookvault

Vellum is the gold standard for editing your book ready for publication. Listen as James Blatch talks to Brad West about tips for preparing your book

SPS-426: Format your book in style with Vellum

Listen as James talks to Mike Hourigan who is the Vice President of Marketing at Written Word Media, where he brings more than 15 years of digital marketing expertise to the table.    

SPS-425: Which Book Promo is Right For Me? with Mike Hourigan

Join James and the numbers man, Alex Newton from K-lytics who digs beneath the Romantasy data and explains current trends

SPS-297: Give Your Readers What They Want - with Melanie Harlow

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