The Squid of Despair

Squid #3 - The Art of Expectation Management


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Beginning with the necessary addressing of the 'Squid in the Room'

Exploring why the Tooth Fairy is a great example of expectation management (or it can be)

All happiness is dictated by the reality compared with expectation - deep thoughts examined

And why the key to a happy relationship is - under promise and over deliver (works for partners apparently as well)

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The Squid of DespairBy David Ayling-Smith and Peter Taylor