The most successful sales people are the ones who have learned the value of generating referrals. A successful referral system generates more revenue and costs less than the alternative which is cold calling, advertising and marketing alone. However most sales people don’t know how to go about creating referrals. They lack a systematic approach.
In part two of this three part series Joe and Mike discuss a successful strategy for cultivating referrals from your clients and introduce you to a unique product that takes the time-consuming work out of the process, is easy to use, cost effective and really works.