Solomon Success » Podcast

SS 50 - Jeff DeGraff - How to Jumpstart Innovation Teams

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Jeff DeGraff joins the show today with Jason Hartman. DeGraff is a professor for the University of Michigan's Ross Business school and has worked extensively in teaching innovation. Today, he joins the show to talk a little bit about his new book called, “Making Stone Soup: How to Jumpstart Innovation Teams” and how it can help you succeed in your business venture. 

 

Key Takeaways: 

  • 1:35 – Companies are struggling with innovation on a team level and his new book, Making Stone Soup, talks about some of these challenges and how they can over come it. 
  • 4:25 – When you look at the history of innovation, most of these come from conflicting ideas or completely new hybrid ideas to try and make something better. 
  • 7:15 – Forget the 80/20 rule. Innovation uses the 20/80 rule. 
  • 11:25 – When you look at the patent timeline, it is more incremental than ever before. Jason asks, “Is it because everything has already been invented?” 
  • 15:00 – Remember, you're catering to a completely new generation. Millennials experience the world in a completely different way now. 
  • 20:00 –  DeGraff breaks down the four important elements that make innovation happen. 
  • 23:00 – Tip: Focus on something that works. Do not focus on trying to fix something that's broken. 
  • 27:00 – You can not start something new unless you give up something you're currently doing. We simply can't do it all at once. 
  • 28:15 – As you are trying to build or invent something for the first time, remember that you need multiple versions of it before you can truly succeed. 
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