We all have something to sell. It could be ourselves, our product, our ideas. As someone who has gone through an investor pitch several times, I can tell you from experience that the dynamic is much much different when the people at the table know each other versus a first time meeting. Having emotional relevancy and trust in that situation can make or break the momentum in any deal. So whether you are building a product (solution) and need investment, a customer, a partner or someone to open a door or two, you will get something out of this episode.

In this episode, I spoke with Alon Zaibert, Master of Emotional Relevancy about trust, and forming a deeper connection with those who you interact with. We discuss why that is important and how to go about doing it, even if you are shy and/or introverted. In order to be successful in your interpersonal and business relationships, Alon says you must:

Stand out! Make an impact! Get Personal!