You’re about to hear why elite MBAs from Stanford and Harvard are quietly ditching tech startups and heading straight for plumbing companies, dental clinics, and pool cleaning businesses.Sounds insane? It’s not. These “unsexy” small businesses are part of a little-known investment model—Search Funds—that's delivered higher returns than venture capital, private equity, and public markets for decades.In this episode, veteran investor Jon Staenberg tells us the hidden engine behind the next trillion-dollar wealth transfer. Discover:🟣 Why the best-performing asset class is flying under Wall Street’s radar🟣 How the “Silver Tsunami” is unlocking generational wealth🟣 The mental toughness required to succeed in ETA and why most people fail🟣 How Search Funds beat VC at its own game (with fewer risks and more alignment)Connect with Jon:https://www.linkedin.com/in/jonstaenberg/https://staenberg.com/https://www.agatehound.fund/🔗 Save hours with top business hacks every Friday:https://thesearchlight.com/subscribeTimestamps:00:00 - Intro01:04 - The Origins of Search Funds11:41 - Transitioning from Venture Capital to Search Funds15:22 - Understanding the Agate Hound Fund16:42 - Global Opportunities in ETA18:42 - Search Funds vs. Micro Private Equity20:15 - Communicating Risk and Returns22:50 - Lessons from Venture Capital26:02 - The Importance of Team Dynamics26:20 - Eastern Philosophies in Business28:00 - The Future of Search Funds31:49 - Democratization of Search Funds33:08 - Support Systems for Searchers34:17 - Developing Leadership Skills36:25 - Creating Community in Entrepreneurship#SearchFunds #ETA #EntrepreneurshipThroughAcquisition #SmallBusinessAcquisition #PrivateEquity #MicroPrivateEquity #StanfordBusiness #HarvardBusiness #WealthTransfer #BabyBoomerBusiness #InvestmentStrategy #UnsexyBusinesses #HighReturns #FundofFunds #TheBDPodcast