Episode number 22 of The Indian AvGeek features Sidharth Grover, Director of Communications and Marketing at Star Alliance. We started the discussion with Sid’s background at SpiceJet and Vistara before he moved on to Star Alliance. We spoke about the future of airline alliances, how the alliances do marketing, co-ordinating with all 25 partner airlines, future initiatives, the importance of Indian market, the entry of LCAs & other intermodal partners in Star Alliance, and the emerging trends around the industry.

Vishal Mehra - ⁠⁠⁠⁠⁠⁠⁠⁠@vis⁠hal1mehra⁠⁠⁠⁠⁠⁠⁠⁠⁠