Adventures beyond the Horizon

☕️ Starbucks


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In this episode of Business with Wesley & Chloe, we explore how Starbucks transformed from a small Seattle coffee shop into a global brand that sells more than just coffee — it sells an experience. Wesley and Chloe break down how Howard Schultz’s vision of “the third place” reshaped modern café culture, how Starbucks built loyalty through design, emotion, and consistency, and what lessons every entrepreneur can learn from the company’s rise, missteps, and reinvention.

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Adventures beyond the HorizonBy Wesley and Chloe