While it’s a great idea to run your own finely-tuned Facebook Group, make sure you take advantage of other Facebook Groups too—as a member. If you search Facebook Groups, you will often find groups that actively encourage you to promote either free offers or paid ones.
Do look carefully into these Groups before joining: Some are more effective (and more active) than others.
Avoid any Group that seems “spammy.” And check out these twenty-one ideas for making the most of Facebook Group monetization opportunities.
Help Out Within Other Facebook Groups
Limit the number of Groups you join so you can participate fully. You should take interacting in other Groups as seriously as you take administering your own. Participate. Join the conversation. Don’t just look for opportunities to promote. Get to know the most active members, and help them at every (natural) opportunity.
Keep A Calendar Dedicated To Your Facebook Groups
If you belong to or run a number of Facebook Groups, keep a dedicated calendar. Mark on it upcoming promotional days, where you are allowed to join in a cross-marketing event or promote your book, et cetera. Assign different events and promotions to different Groups. (If the “calendar” format doesn’t work for you, use an Excel spreadsheet!)
Post mini-Reviews in your Facebook Group
If your group is built around a sport, product, hobby or anything that generates products, consider buying the products and posting mini “teaser” reviews (leading to a full review on your website). Put your affiliate link in the website review—and always use the same format, since this builds up confidence in your readers. (Create or use a Review template or Review blog theme.)
If you do it “right”, your Group members will actually start looking forward to your reviews, and trust you as their “tester.” But do make sure you actually buy the product or try the service, give it a real airing—and base your review on your own experience.
Carefully Proof Your Group Description
Remember that just as positive strategies help create engagement and growth, negative strategies can seriously harm it. Proofreading your posts and Group description and documents is a case in point.
Pay attention to not just spelling, but also to grammar, syntax and the correct use of words. You will not attract quality members if your description gives the impression you are illiterate.
And under NO circumstances use abbreviations such as “u” for “you” or “ur” for “your”!
Remember to “Go Local”
Join business referral groups for your area. Being a member of such a Group can lead to surprisingly well-aligned opportunities—and you can enjoy the added benefits of in-person meet-ups and networking, as well as the opportunity to create and promote local, in-person events such as workshops.
Sweeten a Membership Site or Product Purchase by Adding a Secret Facebook Group
Add extra value—and support—by letting customers or clients know they can get extra help and have daily access to your ear if they join your Facebook Group.
Position the Group membership as an élite reward, exclusive to your customers or clients.
(Making the Group privacy options “Secret” adds security and increases the sense of exclusivity. It also increases your work load, so choose carefully.)
Create Instant Polls with the “Add Question” Feature
Did you know you can create a poll very quickly, without an app? Simply…
Click on the “Add Questions” feature within your Group
Type your question
Add your answer choices.
When you click “Post”, the answer choices you provided will be displayed in poll format.
Polls can liven things up when interactivity has dropped—and point you towards better targeting. They are also a handy way to gain research data. The “multiple choice” format is so easy to respond to, your chances of getting answers are greatly increased.
Create Theme Days
For example, “Freebie Fridays”.