In this podcast episode of The Inventive Journey, entrepreneurs will learn from Malinda Coler as she shares her inventive journey.
"You can test anything right now. People get all of these hangups, 'Well, I have to develop it, I have to build this, I have to have money..." and you don't have to. You can go out and start talking about it. You can identify your target market and start running ads or posts and talking to people and see if it resonates. The minute you think you're onto something, start running tests!