Starting a business sounds exciting… until you’re the one doing everything.

In this debut episode of Built By Business, Tony Cutillo sits down with Kenny, founder of RooferOutlet.com, to unpack what it actually looks like to build something from the ground up.

From a long career in the hair industry to launching a brand-new venture, Kenny shares:

• The mental battle of leaving comfort behind

• Why overthinking can delay your success

• The reality of wearing every hat in your business

• How social media can grow your reach—even with no following

• The importance of relationships over transactions

This conversation is raw, honest, and packed with insight for anyone building—or thinking about building—a business.

💬 “No one cares more about your business than you do.”

If you’re in the grind right now, this episode will hit home.

🔑 Key Takeaway:

Entrepreneurship isn’t about having it all figured out—it’s about taking action and figuring it out along the way.

📌 Connect with Kenny:IG / TikTok / YouTube: @KennyWithRoofer

Presented by Rize and React Media

🎙️ Hosted by Tony Cutillo