3 Second Selling

Starting Versus Finishing


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If you’ve been sitting on a big idea because the finish line feels heavy, or distant, or somehow unattainable, this is for you.

Maybe you're like me. Great at starting things. Creative. Lots of ideas. 

Finishing is the hard part though. The part that gets quiet. And that's exactly where creative people tend to stall. Not because we’re lazy, but because we’re wired to explore, connect, and reimagine… not march in a straight line.

Here's how to design finishes that work for us, without trying to "fix" our creative friction.

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3 Second SellingBy David Gee