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Stay Top of Mind or Get Left Behind: Russell Harris on Client Retention
This week, Matt and Chris sit down with West Valley powerhouse Russell Harris, a true RETSY OG whose real estate story spans from new construction in Washington to dominating listings in Verrado, Marley Park, and beyond.
From his start as a dialysis technician to pioneering Zillow lead strategies, Russell built a business the old-school way: showing up, following up, and staying top of mind. He shares how consistent connection with past clients, sometimes for over a decade, continues to drive his pipeline today.
Russell talks about how his loyalty to the Morrison Residential/Launch/RETSY crew shaped his career, how he’s embraced content marketing (even if it took 50 takes at first), and why open houses, buyer consults, and picking up the damn phone still work.
He also unpacks his success in probate listings, the value of trusting the plan, and how RETSY’s branding, marketing, and software elevated his professional presence—and his confidence.
If you’re looking for real talk on building longevity, earning client trust, and staying ahead by simply doing the basics better, this episode is a must.
Episode Chapters:
00:00 – Meet Russell Harris and How He Left a Stable Career for a New Dream
06:09 – Becoming the Go-To Resource: Staying Top of Mind with Your Network
09:45 – Meeting Clients Where They Are: Using RETSY Tools Alongside Zillow
12:14 – Work Ethic Meets Great Branding: How Russell Leverages the RETSY Look
21:44 – Growing his Business by Becoming the Go-to Agent for Probate Sales and 55+ Communities
30:10 – Why Open Houses Still Work (and How Russell Proves it)
33:33 – RETSY Early Days and the Importance of Authenticity in Marketing
35:54 – Targeting Hidden Gems in the West Valley: Finding Value in Consistency
41:55 – Advice to His Younger Self: Buy as Much Real Estate as Possible
50:16 – Arizona’s Next Decade: Booming Growth, Job Surge, and a Housing Market on Fire
58:12 – Wrap-Up and Connect with Russell (Call or Text Him Anytime)
Connect with Russell
Instagram: @russellharrisrealtor
Call or text: 602-904-1172
Website: russell-harris.com
Learn more about RETSY
www.retsy.com
www.instagram.com/retsy
www.youtube.com/@retsy.
Original music by @jacktwarner
👍 If you loved this episode, hit like, subscribe, and leave a review.
#RETSYPodcast #RussellHarris #CareerChange #RealEstateLife #TopAgentTips #RelentlesslyHelpful
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By RETSYThis week, Matt and Chris sit down with West Valley powerhouse Russell Harris, a true RETSY OG whose real estate story spans from new construction in Washington to dominating listings in Verrado, Marley Park, and beyond.
From his start as a dialysis technician to pioneering Zillow lead strategies, Russell built a business the old-school way: showing up, following up, and staying top of mind. He shares how consistent connection with past clients, sometimes for over a decade, continues to drive his pipeline today.
Russell talks about how his loyalty to the Morrison Residential/Launch/RETSY crew shaped his career, how he’s embraced content marketing (even if it took 50 takes at first), and why open houses, buyer consults, and picking up the damn phone still work.
He also unpacks his success in probate listings, the value of trusting the plan, and how RETSY’s branding, marketing, and software elevated his professional presence—and his confidence.
If you’re looking for real talk on building longevity, earning client trust, and staying ahead by simply doing the basics better, this episode is a must.
Episode Chapters:
00:00 – Meet Russell Harris and How He Left a Stable Career for a New Dream
06:09 – Becoming the Go-To Resource: Staying Top of Mind with Your Network
09:45 – Meeting Clients Where They Are: Using RETSY Tools Alongside Zillow
12:14 – Work Ethic Meets Great Branding: How Russell Leverages the RETSY Look
21:44 – Growing his Business by Becoming the Go-to Agent for Probate Sales and 55+ Communities
30:10 – Why Open Houses Still Work (and How Russell Proves it)
33:33 – RETSY Early Days and the Importance of Authenticity in Marketing
35:54 – Targeting Hidden Gems in the West Valley: Finding Value in Consistency
41:55 – Advice to His Younger Self: Buy as Much Real Estate as Possible
50:16 – Arizona’s Next Decade: Booming Growth, Job Surge, and a Housing Market on Fire
58:12 – Wrap-Up and Connect with Russell (Call or Text Him Anytime)
Connect with Russell
Instagram: @russellharrisrealtor
Call or text: 602-904-1172
Website: russell-harris.com
Learn more about RETSY
www.retsy.com
www.instagram.com/retsy
www.youtube.com/@retsy.
Original music by @jacktwarner
👍 If you loved this episode, hit like, subscribe, and leave a review.
#RETSYPodcast #RussellHarris #CareerChange #RealEstateLife #TopAgentTips #RelentlesslyHelpful