What is it actually like to be a co-founder of multiple companies? Today’s guest Stephanie Cartin is spilling her secrets as a multi-passionate entrepreneur and how she went from selling Girl Scout cookies to launching her first company, Socialfly, a full-service social media marketing agency.

Stephanie has so much wisdom to offer in this episode from how she positioned herself as a thought leader to attain clients to why she hired senior talent as soon as possible (this will help your business grow faster!). She also delves into how to use angel investing to your advantage. 

Besides Socialfly, Stephanie is also the co-founder of Markid, a marketplace for parents selling pre-loved items, Pearl Influential Capital, an investing community helping female founders raise capital, and Entreprenista, an online membership and podcast for women entrepreneurs.

If you are starting or growing a business, this conversation is jam-packed with fascinating stories and tips! 

 

IN THIS EPISODE:

• Stephanie’s foray into entrepreneurship (selling Girl Scout cookies and Beanie Babies), her time at Cornell University, and the Disney Vacation Club that inspired her career
• Being at the forefront of using social media for marketing, which inspired the first business she co-founded with her business partner, Courtney Spritzer
• The benefits of bringing senior talent on early in the business as consultants instead of full-time junior talent 
• Focusing on what YOU are really great at in your business and partnering or hiring people who can execute what THEY are great at
• Entreprenista, which started as a business podcast that turned into a membership community and media platform that provides content and tools for founders and leaders
• Balancing entrepreneurship and motherhood (and Stephanie’s favorite tool to manage it all, the Big A## Calendar)

 

LINKS/RESOURCES MENTIONED:

Are you starting a business and still in the trenches? Check out Entreprenista, an online community for founders who are looking to make meaningful connections that will lead to business growth and success, and listen to the Entreprenista Podcast. 

Stephanie is also the co-founder of Socialfly, Markid, and Pearl Influential Capital. 

Want to learn more about raising capital? Be sure to check out Episode 39 of Career Memos featuring Annie Evans.

Sarina is a career coach and consultant who works with startup leaders and entrepreneurs. Connect with her on her website, on Instagram, via email, and check out more episodes of the Career Memos podcast.