Angela Sutherland is the Co-Founder & CEO of Yumi, the company redefining the future of baby food with freshly made, nutritional and science-backed delivered meals. It is now the fastest-growing DTC kids food brand in the country. 

When pregnant with her first child, Angela learned that scientists widely consider nutrition in the first 1,000 days to be the most important factor in development. However, as a working mom, she struggled to find options at the grocery store that she felt good about. It became the story Angela and co-founder Evelyn couldn’t stop thinking about. 

It was clear that there was an opportunity to build a healthier generation, by creating a new kind of food company.

In this episode, you will learn:

• How to become comfortable with things that are uncomfortable in your startup journey like asking family and friends for money
• Why collecting consumer data and knowing how to utilize it is essential to your ability to scale
• How to find your product-market fit and knowing when it’s time to pivot

Listen in as Shauna and Angela discuss how Angela and Evelyn grew a thriving CPG brand in a saturated market and learn what it takes to become a true Startup Renegade. Check out Angela's episode here.

Connect with your host on Instagram @shauna.armitage and visit www.startuprenegades.com/become-a-renegade to join the free Renegades Community.