Spark Plug

Steve Dennis, author of Remarkable Retail: How to Win & Keep Customers in the Age of Disruption


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Retail industry thought leader Steve Dennis has authored a new book that unpacks the trends that are squeezing traditional stores. In our Spark Plug interview, Steve introduces presents eight essential strategies for visionary retail leaders who are prepared to reimagine the customer experience in the age of digital disruption. A remarkable retailer is digitally enabled, human-centered, harmonized, mobile, personal, connected, memorable, and radical. Read more: Remarkable Retail: How to ...
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Spark PlugBy Ned Hayes

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