By Association

Steven Lammertink - Founder of The Cirqle


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Steven Lammertink was always destined to be an entrepreneur, having set up his first company while in university. This company, Republish, would be the catalyst for Steven being accepted to the Kauffman Foundation, which would mould him to create his current company, The Cirqle.

In this first episode of season 2, Steven explains to us why he brought a bottle of 1972 red wine from Stellenbosch, South Africa and how it is connected to one of the most meaningful years in his life. So meaningful we decide not to open it.

We talk about the path he took from South Africa to the Kauffman Foundation, which led to his traineeship with Adobe Systems and the many connections he created in this shaping period in his life. Steven also shares with us that it is not always about successes and how his next company, Fray, failed, practically eating up all the profits he had gained from Republish.

Finally we discuss how The Cirqle is a game changer in the Influencer industry, and how it is important for him to be able to measure commercial success with a campaign, while ensuring creative output. We learn that it was a footballer's wife that helped create the idea behind The Cirqle, and that he aims to build a billion dollar company in the next 5 years.

Sit back and listen to a very interesting journey of a driven individual.

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By AssociationBy Maurice Ajanaku & Emma Hooper

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