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Sticky Branding Book Summary 12.5 Principles to Stand Out & Attract Customers
Every business owner is preoccupied with his brand and invests a lot of time and money in strategies to stand out. The aim is to build a ‘Sticky Brand’ which is instantly recognizable, recallable and user satisfactory.
Experience based advice makes Sticky Branding one of the best books on branding. I think it ranks high as a brand book and a rebranding strategy book. Jeremy uses case studies as well as end-of-chapter activities, to make his content stand out and stick in the reader's mind.
https://accessorytosuccess.com/blogs/books/sticky-branding
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By Jack ThomasEvery business owner is preoccupied with his brand and invests a lot of time and money in strategies to stand out. The aim is to build a ‘Sticky Brand’ which is instantly recognizable, recallable and user satisfactory.
Experience based advice makes Sticky Branding one of the best books on branding. I think it ranks high as a brand book and a rebranding strategy book. Jeremy uses case studies as well as end-of-chapter activities, to make his content stand out and stick in the reader's mind.
https://accessorytosuccess.com/blogs/books/sticky-branding