In this episode of Bounce Back in Business and Life, Frank Zaccari challenges one of the biggest mistakes entrepreneurs make asking how to succeed instead of who can help them get there. Drawing from decades of real-world experience, Frank explains why intelligence, hard work, and even great ideas aren’t enough to build a sustainable business.

He breaks down why most small businesses fail, the dangers of surrounding yourself with the wrong advisors, and the five critical questions every entrepreneur must answer before starting or scaling. From funding and strategy to customer growth and execution, this episode is a powerful reminder that success isn’t about knowing everything, it's about knowing the right people.

If you’re stuck, overwhelmed, or trying to figure out your next move, this episode will help you rethink the questions you’re asking and point you toward the “who” that makes all the difference.