In this episode of Founders, Future, with host Zach Young,we sit down with Samantha Sadighi, founder of Easy Sleep Solutions, who turned a personal parenting sleep crisis and a psychology degree into a full-time sleep-specialist practice. Samantha shares the moment on maternity leave that sparked her pivot, her training in infant/toddler sleep and CBT-I for adults, and how her methods blend evidence-based therapy with practical, personalised coaching.

Samantha walks through what working with her looks like — mostly one-to-one programmes (adult plans typically run about six sessions), bespoke plans for children up to 12, workshops, and corporate or academic talks — and explains how clients find her via referrals, Google and social media. She also discusses wearable tech (how to interpret it sensibly), the global reach of her practice, and her 1–2 year goals: expanding corporate offerings and building an executive package to create steadier, higher-value revenue.