Podcast Strategy That Brings in Clients

Stop copying Diary of a CEO and focus on your goals


Listen Later

Are you feeling pressured to make your podcast look like a glossy YouTube show?

If you've been wondering whether you need to film your podcast, or if you're falling behind because you're not on YouTube, this episode is for you.

I’m sharing exactly why podcasting and YouTube are not the same thing, and how the confusion is doing more harm than good for business owners who just want to create valuable, strategic content.

I break down the differences between audio-first podcasting and video-first content, and helping you get clear on what’s actually worth your time. You'll walk away with a better understanding of how to build a podcast that supports your business goals without trying to be the next Diary of a CEO (because let’s be honest, most of us don’t have a full production team at our fingertips).

Whether you're just getting started or feeling the pressure to “do it all,” this episode will help you block out the noise and get back to what matters most: creating great content that sounds good and helps your audience.

I’d love to know, do you feel the pressure to be on YouTube too? Let’s talk about it over on Instagram, come say hi at @podcast.support.services

SHOW NOTES:
https://podcastsupportservices.com.au/36-stop-trying-to-be-diary-of-a-ceo/

  • FREE Podcast Launch Roadmap – All the steps to launch your podcast
  • FREE Podcast Guest Pitch Template – This free download gives you exactly what you need to pitch with confidence and get noticed by podcast hosts.
  • Subscribe to The Long Game Get clear, practical advice to help you build a podcast that supports your business, not just your download stats.
  • Meet other podcasters and find guesting opportunities in my Facebook Group Australian Podcasters Collaborative.
  • Book an obligation-free call at Podcast Support Services
  • Book your podcast audit
  • Free Trello board template
...more
View all episodesView all episodes
Download on the App Store

Podcast Strategy That Brings in ClientsBy Laura McRae - Podcasting Strategist and Consultant