Why is everyone ignoring their warm market? In this episode, I talk about a disturbing trend I am seeing with entrepreneurs that are just getting started in the online space. Too many business owners are focusing on cold market first through social media, ads or cold emails and not laying the foundation with their warm market first. Sign up for my newsletter https://martinjsalgado.ck.page/d5076870a2 and follow me on Instagram https://www.instagram.com/martinjsalgado/