How can you use social media more effectively to build your brand, acquire new clients and nurture existing ones? In this episode you’ll hear from one of the accounting industry’s most renowned social media stars Stuart Hurst from Accounts and Legal, along with Xero’s senior social media manager Jes Lee. They reveal the trick to getting started on TikTok and share the secrets to staying relevant.

You can find out more about Accounts and Legal here.

This podcast is hosted by Ash Gibson, brought to you by Xero and produced by Bird Lime Media.