If you've ever held back from putting yourself out there or going after being more visible, this episode is for you.

My guest today is Antonia Taylor, a PR and comms veteran from the UK who got tired of watching brilliant women stay invisible. So she did something about it. She interviewed eight remarkable women leaders, from corporate executives to entrepreneurs, and turned their stories into a stunning white paper called Being Seen.

This week, in Part 1, we share the three areas every woman needs to know about visibility in business and leadership, what it is, why it matters, and how to own it.

Next week in Part 2 we're getting into the six new rules of visibility you need to know for the year ahead.

In this episode:

• The visibility paradox, why staying hidden hurts you, but stepping forward can trigger backlash, and how these women broke through anyway
• Why five out of eight women Antonia interviewed resisted the term "personal brand" even while actively building one
• The difference between performative visibility and service-based visibility (and why one of them will burn you out)
• Why your visibility isn't just about you, it's modeling for every woman watching behind you and looking up to you
• Why you don't need to post on LinkedIn to have a powerful presence there
• The one tip Antonia gives every woman who wants to start getting visible

→ Download Antonia's Being Seen white paper https://www.antoniataylorpr.com/being-seen/

→ Connect with Antonia on LinkedIn https://www.linkedin.com/in/antoniataylor/

→ Antonia Taylor on Instagram https://www.instagram.com/antoniataylorpr/

→ Antonia Taylor's Substack newsletter https://substack.com/@antoniataylor

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START BEING SEEN™ WITH  MICHELLE B. GRIFFIN 

Helping women experts and founders become seen, sought after, and selected through strategic visibility.

TEDx speaker, author, PR-powered visibility strategist, and women's leadership speaker helping women turn expertise into visibility and visibility into business growth.

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/