Christmas is over, the leftovers are questionable, and it’s time to get serious about your photography business. In this episode of The Loud Lens, we’re dishing out no-BS advice on how to prepare for 2025 without falling into post-crimbo sales traps.

From targeting the right clients for your niche (yes, even boudoir photographers) to avoiding shiny new gear you don’t need, we’re breaking down exactly what you should be doing right now. Whether you’re a wedding shooter, brand expert, or family photographer, this is the episode to kickstart your best year yet.

Hit play, take notes, and stop wasting time—you’ve got a business to build!