What if the biggest obstacle to growing your business isn't your sales strategy—it's your confidence?

In this episode of Powerful on Purpose, Leslie Capps sits down with Jean Wright, sales confidence expert, speaker, and author, to explore how women entrepreneurs can overcome the fear of selling, build authentic sales confidence, and create genuine customer relationships that grow their businesses. If you've ever worried about sounding "salesy," struggled with sales conversations, or hesitated to promote your services, this episode will help you rethink what it means to sell with confidence and integrity.

Jean shares how our beliefs about sales are often come from past experiences and why authentic selling is about building trust, solving problems, and creating lasting relationships—not using pressure or pushy sales tactics. From selling Girl Scout cookies as a child to coaching women entrepreneurs today, Jean explains why people buy from people they know, like, and trust, and how confidence is often the missing ingredient in successful sales.

Whether you're a coach, consultant, author, speaker, or business owner, this conversation will help you develop a healthier sales mindset, communicate your value with confidence, and stop apologizing for sharing what you have to offer.

In this episode, you'll learn:

✅ Why so many women struggle with sales confidence
✅ How to stop worrying about sounding "salesy"
✅ Why authentic selling creates stronger customer relationships
✅ How your mindset impacts every sales conversation
✅ Why trust is more powerful than the perfect sales script
✅ Why customer service begins after the sale

✨ Jean's Free Gift
Change your mindset about the word "salesy" into a positive affirmation by using your ideal personal traits to sell authentically.
https://jeansellsconfidence.com/coaching-moment


If you've been saying, "Someday I'll write a book," let's find out what's standing in your way.

In a complimentary Book Momentum Session, we'll explore your ideas, experiences, content, and goals to uncover the book that's already taking shape—and the next step to finally get it moving.

Schedule here: https://tidycal.com/lescapps1/wheres-the-book

Be sure to subscribe for more conversations with women who are using their stories, expertise, and experiences to create meaningful impact in the world.

Chapters
00:00 – Meet Jean Wright
01:15 – Why selling feels uncomfortable
03:45 – From Girl Scout cookies to sales
06:45 – Why people buy from you
09:30 – Rethinking the word "salesy"
12:30 – Selling with authenticity
15:45 – Building trust through relationships
19:00 – Why customer service matters
22:45 – Jean's free coaching moment
24:45 – Final thoughts

#powerfulonpurposepodcast #salesconfidence #womeninbusiness #authenticselling #entrepreneurmindset