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Stop Writing Like Her — Your Brain Doesn't Work That Way
Your content isn’t falling flat because you “lack clarity”—it’s because you’re not using your actual voice. In this episode of 17 Minutes, Robyn breaks down the four core behavioral communication styles and shows you how to sell, write, and create content in a way that feels like you instead of like every template you’ve ever downloaded. She explains why your audience can smell performative, copy-paste messaging a mile away, how to stop forcing yourself into strategies that go against your wiring, and why in a world of AI, real is the only thing that’s going to convert in 2026 and beyond.
In this episode, we dive into:
Chapters
00:01 — Why your content doesn’t sound like you (and why that’s the real problem)
02:22 — Templates, frameworks, and how they pull you out of your natural voice
04:47 — The four behavioral communication styles inside the Identity Report
06:00 — High dominance: direct, fast, bottom line messaging that actually lands
07:06 — High extraversion: relational, conversational content that magnetizes people
09:25 — High pace: permission to slow down, process, and build credibility
11:43 — High conformity: structure, proof, and plans that create steady growth
13:30 — 2026, AI, and why “real = results” for online brands
14:02 — Your next step: grab your Identity Report and go all in on you
Links
Get your behavioral Identity Report → https://www.robynsavage.com/the-identity-report
Work with Robyn → https://www.robynsavage.com/services
Instagram → https://www.instagram.com/robyn_savage
View all episodes
By Robyn SavageYour content isn’t falling flat because you “lack clarity”—it’s because you’re not using your actual voice. In this episode of 17 Minutes, Robyn breaks down the four core behavioral communication styles and shows you how to sell, write, and create content in a way that feels like you instead of like every template you’ve ever downloaded. She explains why your audience can smell performative, copy-paste messaging a mile away, how to stop forcing yourself into strategies that go against your wiring, and why in a world of AI, real is the only thing that’s going to convert in 2026 and beyond.
In this episode, we dive into:
Chapters
00:01 — Why your content doesn’t sound like you (and why that’s the real problem)
02:22 — Templates, frameworks, and how they pull you out of your natural voice
04:47 — The four behavioral communication styles inside the Identity Report
06:00 — High dominance: direct, fast, bottom line messaging that actually lands
07:06 — High extraversion: relational, conversational content that magnetizes people
09:25 — High pace: permission to slow down, process, and build credibility
11:43 — High conformity: structure, proof, and plans that create steady growth
13:30 — 2026, AI, and why “real = results” for online brands
14:02 — Your next step: grab your Identity Report and go all in on you
Links
Get your behavioral Identity Report → https://www.robynsavage.com/the-identity-report
Work with Robyn → https://www.robynsavage.com/services
Instagram → https://www.instagram.com/robyn_savage