Next in Nonprofits

#StopHateForProfit and Facebook with Megan Anhalt

06.27.2020 - By Steve BolandPlay

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Megan Anhalt is the Chief Strategy Officer and COO of Whole Whale, "a B Corp digital agency that leverages data and tech to increase the impact of social impact organizations."

Megan joins host Steve Boland to talk about the #StopHateForProfit campaign, sponsored by groups such as ADL, NAACP, Color of Change and more. The sponsoring groups are urging for-profit companies to "pause" all advertising spending on Facebook, hoping the platform will make changes to "stop generating ad revenue from misinformation and harmful content."

The campaign is targeted at for-profit companies, but the nonprofit sector has a lot consider about the problems with Facebook, the future of using that tool, and understanding all their other options to reach potential supporters, engage donors and more. Megan talks about how Whole Whale engages clients in evaluating what is right for them work, mission, and future given these concerns.

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