Design for Change

Story Telling in Design - How to Hook people on to your projects ?


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  • Evolutionary Trait of Storytelling:Storytelling is an evolutionary trait that helped humans survive.
  • Techniques for Effective Storytelling:Effective storytelling requires understanding audience needs and emotions.
  • Solving Real-World Problems Through Storytelling:Storytelling can help solve real-world problems by presenting solutions emotionally.
  • Importance of Storytelling:Effective storytelling emotionally connects people to projects.
  • Elements of a Good Story:Good stories have heroes, villains, and emotional pain points.
  • Resources for Learning Storytelling:Resonate and Design of Everyday Things are great resources for learning storytelling.
  • Action Point - Write Stories: Write ten personal stories in thirty days to improve storytelling skills.
  • Action Items

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    Design for ChangeBy Jagadeesh