In this episode, host Matt is joined by Benji Albrecht, a seasoned story brand guide specializing in working with lawyers and law firms. Together, they delve into the fascinating world of legal marketing and discuss the practical applications of StoryBrand in this unique context. Connect with: https://www.benjialbrecht.com/ <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

In this episode, host Matt is joined by Benji Albrecht, a seasoned story brand guide specializing in working with lawyers and law firms. Together, they delve into the fascinating world of legal marketing and discuss the practical applications of StoryBrand in this unique context. Connect with: https://www.benjialbrecht.com/ Hosted on Acast. See acast.com/privacy for more information.

In this episode, host Matt is joined by Benji Albrecht, a seasoned story brand guide specializing in working with lawyers and law firms. Together, they delve into the fascinating world of legal marketing and discuss the practical applications of StoryBrand in this unique context. Connect with: https://www.benjialbrecht.com/ Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Storybrand Framework for Lawyers

Conversations with Certified Storybrand Guides and other marketers on how to implement effective marketing using the Storybrand 7-part Framework and other best practices. We dig deep into the unique characteristics of different industries and contexts and discuss how to position your company as the guide and communicate clearly with your intended audience. The Words First Podcast is produced by Matt Banker and <a href="https://bankercreative.com" rel="noopener noreferrer" target="_blank">Banker Creative</a> and is not endorsed by or affiliated with <a href="https://storybrand.com/" rel="noopener noreferrer" target="_blank">StoryBrand.</a><hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

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Conversations with Certified Storybrand Guides and other marketers on how to implement effective marketing using the Storybrand 7-part Framework and other best practices. We dig deep into the unique characteristics of different industries and contexts and discuss how to position your company as the guide and communicate clearly with your intended audience. The Words First Podcast is produced by Matt Banker and Banker Creative and is not endorsed by or affiliated with StoryBrand. Hosted on Acast. See acast.com/privacy for more information.

Conversations with Certified Storybrand Guides and other marketers on how to implement effective marketing using the Storybrand 7-part Framework and other best practices. We dig deep into the unique characteristics of different industries and contexts and discuss how to position your company as the guide and communicate clearly with your intended audience. The Words First Podcast is produced by Matt Banker and <a href="https://bankercreative.com" rel="noopener noreferrer">Banker Creative</a> and is not endorsed by or affiliated with <a href="https://storybrand.com/" rel="noopener noreferrer">StoryBrand.</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

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Storybrand Framework for Lawyers

Storybrand Framework for Lawyers